[data-story="consumer-ai-ml"]{--kate-red:#f2554d;--kate-cream:#f5f0e9;--kate-charcoal:#181617;--kate-ink:#17191e;--story-accent:var(--kate-red);--story-ground:#f6f1e9}
[data-story="consumer-ai-ml"] em{font-style:normal;color:var(--kate-red)}
[data-story="consumer-ai-ml"] .story-hero>.eyebrow,[data-story="consumer-ai-ml"] .chapter>.eyebrow,[data-story="consumer-ai-ml"] .story-nav a{color:#c53834}
[data-story="consumer-ai-ml"] .chapter>div>p.large-statement{color:var(--kate-red)}
[data-story="consumer-ai-ml"] .story-meta{grid-template-columns:1.2fr 1.4fr 1.25fr 1.35fr}
.kate-cover{position:relative;display:grid;grid-template-columns:minmax(260px,.78fr) 1.42fr;min-height:720px;margin:0 auto 80px;max-width:1440px;overflow:hidden;border-radius:8px;background:#221b1a url('/assets/kate/studio-background-v2.jpg') center/cover no-repeat;color:white}
.kate-cover::before{position:absolute;z-index:1;inset:0;content:"";background:linear-gradient(90deg,#110f10e8 0,#171313b8 30%,#1713132a 60%,#17131308);pointer-events:none}
.kate-cover::after{position:absolute;z-index:1;inset:0;content:"";box-shadow:inset 0 -120px 100px #140f102e;pointer-events:none}
.kate-cover-copy{position:relative;z-index:2;display:flex;flex-direction:column;justify-content:flex-end;padding:64px 20px 64px max(40px,calc((100vw - 1190px)/2));color:white}
.kate-cover-copy>span{font:700 11px/1 Arial,sans-serif;letter-spacing:.1em;text-transform:uppercase}
.kate-cover-copy>strong{display:block;margin:20px 0;font:700 clamp(44px,5.2vw,76px)/.93 Inter,Arial,sans-serif;letter-spacing:-.065em}
.kate-cover-copy>p{max-width:370px;margin:0;font:17px/1.5 Arial,sans-serif;color:#fff}
.kate-cover-phones{position:relative;z-index:1;min-width:0}
.kate-cover-phone{position:absolute;top:50%;display:block;width:250px;padding:9px;border-radius:43px;background:#101112;box-shadow:0 32px 65px #09060685,0 0 0 1px #ffffff18;transform:translateY(-50%) rotate(var(--angle))}
.kate-cover-phone::before{position:absolute;z-index:2;top:16px;left:50%;width:78px;height:22px;border-radius:18px;content:"";background:#10141a;transform:translateX(-50%)}
.kate-cover-phone img{display:block;width:100%;border-radius:35px}
.kate-cover-phone-one{--angle:-8deg;left:2%;top:58%}.kate-cover-phone-two{--angle:3deg;left:34%;top:50%;z-index:2}.kate-cover-phone-three{--angle:10deg;left:67%;top:57%}
.kate-body{--kate-wide:calc(100vw - 40px)}
[data-story="consumer-ai-ml"] #brief{padding-block:58px}[data-story="consumer-ai-ml"] #brief>div{align-items:center}[data-story="consumer-ai-ml"] #brief .source-note{margin-top:14px!important;padding-top:16px;border-top:1px solid var(--line);color:#8a7774;font-size:12px!important;line-height:1.5!important}
.kate-bets{grid-column:1/-1;display:grid;grid-template-columns:repeat(4,1fr);gap:0;margin:46px 0 0;padding:0;list-style:none;border-block:1px solid var(--line)}
.kate-bets li{display:flex;min-height:230px;flex-direction:column;padding:24px;border-right:1px solid var(--line)}.kate-bets li:last-child{border:0}.kate-bets li>span{color:#c53834;font:11px Arial}.kate-bets strong{display:flex;align-items:flex-start;min-height:2.12em;margin:38px 0 14px;font:600 25px/1.06 Inter,Arial,sans-serif;letter-spacing:-.045em}.kate-bets p{margin:0!important;font-size:14px!important;line-height:1.55!important;color:var(--muted)}
.kate-system{margin:75px 0;padding:64px;background:linear-gradient(145deg,#201b1b,#111);color:white;border-radius:8px;box-shadow:0 24px 60px #27111018}.kate-system-head{display:grid;grid-template-columns:1fr 1.6fr;gap:28px 8%;align-items:start}.kate-system-head>.eyebrow{grid-column:1/-1;color:#ff8a83}.kate-system-head h2{margin:10px 0 0;font-size:clamp(44px,5.4vw,76px);line-height:.98;letter-spacing:-.06em}.kate-system-head h2 em{color:var(--kate-red)}.kate-system-head p{margin:18px 0 0;color:#d5cdca;font-size:18px;line-height:1.65}.kate-system-map{display:grid;grid-template-columns:1fr auto 1fr auto 1fr auto 1fr;gap:15px;align-items:stretch;margin-top:70px}.kate-system-map>div{min-height:150px;padding:22px;border:1px solid #ffffff32;border-radius:10px;background:#ffffff08}.kate-system-map>.kate-machine{background:#3d2827}.kate-system-map>.kate-human{border-color:var(--kate-red);box-shadow:0 0 28px #f2554d24}.kate-system-map>span{align-self:center;color:var(--kate-red);font-size:20px}.kate-system-map small{display:block;margin-bottom:45px;color:#bb9c98;font-size:11px}.kate-system-map strong{font:500 18px/1.35 Inter,Arial,sans-serif}
.kate-film{position:relative;grid-column:1/-1;display:grid;grid-template-columns:1fr minmax(250px,365px);gap:70px;align-items:center;margin-top:45px;padding:60px 8%;overflow:hidden;border-radius:8px;background:#211817 url('/assets/kate/studio-background-v2.jpg') center/cover no-repeat;color:white}.kate-film::before{position:absolute;inset:0;content:"";background:linear-gradient(90deg,#130f10ed 0,#171112b5 44%,#351e1e3b)}.kate-film>*{position:relative;z-index:1}.kate-film-copy{align-self:end}.kate-film-copy>span{font:700 11px Arial;letter-spacing:.08em;text-transform:uppercase;color:#ffaaa5}.kate-film-copy>strong{display:block;margin:22px 0 14px;color:#fff;font:700 clamp(70px,9vw,135px)/.8 Inter,Arial,sans-serif;letter-spacing:-.08em}.kate-film-copy p{max-width:330px!important;margin-top:30px!important;color:#d8cfcc!important;font-size:15px!important}.kate-video-device{position:relative;padding:11px;border-radius:48px;background:#111;box-shadow:0 28px 70px #0503037d}.kate-video-device::before{position:absolute;z-index:2;top:19px;left:50%;width:88px;height:24px;border-radius:18px;content:"";background:#111;transform:translateX(-50%)}.kate-video-device video{display:block;width:100%;border-radius:39px;background:#111;aspect-ratio:540/1168}
.kate-evidence{margin:45px 0}.kate-evidence button{display:block;width:100%;padding:38px;border:0;background:#f6f1e9;cursor:zoom-in}.kate-evidence img{display:block;width:100%;height:auto;box-shadow:0 14px 34px #1822381b}.kate-evidence figcaption{margin-top:12px;color:var(--muted);font-size:12px}.kate-canvas{grid-column:1/-1}.kate-wire-grid{grid-column:1/-1;display:grid;grid-template-columns:repeat(3,1fr);gap:24px}.kate-wire-grid .kate-evidence{margin:0}.kate-wire-grid .kate-evidence button{display:flex;min-height:310px;align-items:center;padding:18px}.kate-wire-grid .kate-evidence img{width:100%}
.kate-experience{padding:80px 0;border-bottom:1px solid var(--line)}.kate-experience>header{display:grid;grid-template-columns:1fr 1.2fr;gap:25px 8%;margin-bottom:80px}.kate-experience>header>.eyebrow{grid-column:1/-1;color:#c53834}.kate-experience>header h2{margin:0;font-size:clamp(44px,5vw,70px);line-height:1;letter-spacing:-.055em}.kate-experience>header p{margin:0;color:var(--muted);font-size:18px;line-height:1.65}.kate-sequence article{display:grid;grid-template-columns:.72fr 1.28fr;gap:65px;align-items:start;padding:65px 0;border-top:1px solid var(--line)}.kate-sequence-copy{position:sticky;top:35px}.kate-sequence-copy>span{color:#c53834;font:700 11px Arial;letter-spacing:.07em;text-transform:uppercase}.kate-sequence-copy h3{margin:24px 0 18px;font-size:clamp(34px,3.8vw,53px);line-height:1.03;letter-spacing:-.055em}.kate-sequence-copy p{color:var(--muted);font-size:16px;line-height:1.65}.kate-phone-row{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;align-items:start}.kate-phone:nth-child(2){margin-top:55px}.kate-phone button{display:block;width:100%;padding:0;border:0;background:transparent;cursor:zoom-in}.kate-device{position:relative;display:block;padding:6px;border-radius:28px;background:#12151a;box-shadow:0 18px 38px #15203625}.kate-device::before{position:absolute;z-index:2;top:10px;left:50%;width:42px;height:13px;border-radius:12px;content:"";background:#12151a;transform:translateX(-50%)}.kate-device img{display:block;width:100%;height:auto;border-radius:23px}.kate-phone figcaption{margin-top:12px;color:var(--muted);font-size:11px;line-height:1.5}
.kate-reflection-grid{grid-column:1/-1;display:grid;grid-template-columns:repeat(3,1fr);margin-top:44px;border-block:1px solid var(--line)}.kate-reflection-grid>div{min-height:180px;padding:24px;border-right:1px solid var(--line)}.kate-reflection-grid>div:last-child{border:0}.kate-reflection-grid span{display:block;margin-bottom:45px;color:#c53834;font:700 11px Arial;text-transform:uppercase}.kate-reflection-grid strong{font:500 22px/1.25 Inter,Arial,sans-serif;letter-spacing:-.035em}
[data-story="consumer-ai-ml"] .next-story{margin-top:10px}

@media(max-width:1100px){.kate-cover{grid-template-columns:.65fr 1.35fr;min-height:620px}.kate-cover-phone{width:210px}.kate-system{padding:45px}.kate-system-map{grid-template-columns:1fr 1fr;gap:12px}.kate-system-map>span{display:none}.kate-film{gap:45px}.kate-sequence article{gap:38px}.kate-wire-grid .kate-evidence button{min-height:240px}}
@media(max-width:760px){[data-story="consumer-ai-ml"] .story-meta{grid-template-columns:1fr 1fr}.kate-cover{display:block;min-height:690px;margin-bottom:45px;border-radius:0;background:#211817 url('/assets/kate/studio-background-v2.jpg') center/cover no-repeat}.kate-cover-copy{padding:42px 24px}.kate-cover-copy>strong{font-size:49px}.kate-cover-copy>p{font-size:15px}.kate-cover-phones{position:absolute;inset:260px 0 0}.kate-cover-phone{width:150px;padding:6px;border-radius:29px}.kate-cover-phone::before{top:10px;width:47px;height:14px}.kate-cover-phone img{border-radius:23px}.kate-cover-phone-one{left:-5%;top:55%}.kate-cover-phone-two{left:31%;top:45%}.kate-cover-phone-three{left:67%;top:54%}.kate-bets{grid-template-columns:1fr 1fr}.kate-bets li{min-height:210px}.kate-bets li:nth-child(2){border-right:0}.kate-bets li:nth-child(-n+2){border-bottom:1px solid var(--line)}.kate-system{margin:45px -20px;padding:38px 24px;border-radius:0}.kate-system-head{display:block}.kate-system-head>.eyebrow{display:block;margin-bottom:25px}.kate-system-head h2{font-size:46px}.kate-system-head p{font-size:16px}.kate-system-map{grid-template-columns:1fr;margin-top:45px}.kate-system-map>div{min-height:125px}.kate-system-map small{margin-bottom:25px}.kate-film{display:block;margin-inline:-20px;padding:42px 24px;border-radius:0}.kate-film-copy{margin-bottom:40px}.kate-film-copy>strong{font-size:88px}.kate-video-device{max-width:310px;margin:auto}.kate-wire-grid{grid-template-columns:1fr}.kate-wire-grid .kate-evidence button{min-height:auto}.kate-experience{padding-top:55px}.kate-experience>header{display:block}.kate-experience>header>.eyebrow{display:block;margin-bottom:25px}.kate-experience>header h2{font-size:43px;margin-bottom:25px}.kate-sequence article{display:block;padding-block:50px}.kate-sequence-copy{position:static;margin-bottom:40px}.kate-sequence-copy h3{font-size:38px}.kate-phone-row{gap:9px}.kate-phone:nth-child(2){margin-top:28px}.kate-device{padding:3px;border-radius:18px}.kate-device::before{top:6px;width:27px;height:8px}.kate-device img{border-radius:15px}.kate-phone figcaption{display:none}.kate-reflection-grid{grid-template-columns:1fr}.kate-reflection-grid>div{min-height:135px;border-right:0;border-bottom:1px solid var(--line)}.kate-reflection-grid span{margin-bottom:24px}}
@media(max-width:430px){.kate-cover{min-height:620px}.kate-cover-copy>strong{font-size:42px}.kate-cover-phones{top:245px}.kate-cover-phone{width:132px}.kate-bets{grid-template-columns:1fr}.kate-bets li{min-height:160px;border-right:0;border-bottom:1px solid var(--line)}.kate-bets li>span{margin-bottom:0}.kate-bets strong{min-height:0;margin-top:30px}.kate-system-head h2{font-size:40px}.kate-phone-row{width:112%;margin-left:-6%}.kate-film-copy>strong{font-size:75px}}